I don’t know if you have assumptions about cheerleading, but I certainly did; well, before I was one anyway. In college, I tried out for a hockey cheerleading team that recruited figure skaters but I had to work through some strong assumptions before I did so. I was drawn in because I wanted to skate in college but the idea of becoming a “cheerleader” made me hesitate.
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Read MoreBranding is a compilation of elements that make up all the visual and emotional components of a company or organization. But how are brands developed? Better yet, what can you do RIGHT NOW to improve your branding? I answer all those questions and more in today's blog!
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